If you’re looking to get your music featured in TV, film and more, working with a sync rep can feel a bit mysterious to the uninitiated. That said, we’d like to demystify this process. In this post, you’ll get an inside look at what’s going on behind the scenes so you can know exactly what to expect before you dive in. What To Expect When Working with a Sync Rep Here’s how it works… Once you sign a deal with a sync rep and deliver your music, it may seem like everything goes quiet. Don’t panic. On the other end, there’s a process playing out that will take quite some time. Sync reps work on commission, so they have a strong financial motive to get your music placed. After all, they won’t make a dime until they land you a placement. But first, they will need to spend some time […]
Online marketplaces where producers can license and sell their beats have given rise to a huge wave of new music. They enable beatmakers to earn good money by connecting them with a global network of singers and rappers, while simultaneously giving artists without the means to produce original studio recordings the ability to create commercially viable releases. However, they bring their own set of issues to the table. In this post, Symphonic’s own Head of Sync, Jon Mizrachi discusses the problems that come with making music with leased beats and samples when it comes to sync licensing. Bodega Sync’s Guide to Leased Beats & Royalty-Free Samples Here’s the rundown… Royalty-free sample libraries have given music creators of all sizes unprecedented access to an ever growing palette of sounds. With these samples as a resource, it’s easier than ever to create music without ever stepping foot into a commercial recording studio. […]
You may think landing a sync placement in a show is just a matter of sending your music to a music supervisor, getting picked, and getting paid. If only it were that easy! In reality, the life cycle of a sync license can be a very lengthy and complex process. In this post, Symphonic’s own Head of Sync, Jon Mizrachi, breaks it down and gives you a behind the scenes look to help you get a better idea of how it all works. Here’s the rundown… The Life Cycle of a TV Sync Placement Step 1: Pitching If you send your songs directly to a music supervisor you don’t know personally, chances are it won’t ever get listened to. There’s a rare handful of thoughtful supervisors who try and listen to everything they receive, but most rely on a network of trusted sources like record labels, publishers and sync reps. […]
Here at Bodega Sync, we are very fortunate to have so many incredibly talented artists interested in working with us. However, sync representation can be a bit of a mystery for those not in the industry. Because of this, we’re here to provide some useful information to consider before you apply to give you the best chance of success. Here’s everything you need to know… What To Know Before Applying to Bodega Sync What Are We Looking For? There’s really no simple answer. There’s no one genre we’re looking for and we don’t care if you’re famous. However, the music supervisors we pitch to are very picky and have a lot to choose from, so we need to be selective about who we sign. We’d ideally like for you to have some kind of following, have at least an album’s worth of material and release new music on a regular […]
Your song might sound awesome, but it sucks for sync. Sorry, but it’s true. Songwriters rarely consider how their song might be used to help tell someone else’s story. They’re often preoccupied with telling their own story, emulating songs they admire or maybe just trying to make something their fans will think is cool. And that’s totally fine, but it’s not going to get you far with sync. To help you out, here are some tips to help you write more universally appealing, sync-friendly songs. How To Optimize Your Songwriting For Sync Support The Narrative If you really want your music to stand out, it’s important to understand that songs are used in sync to support a narrative, not to tell one. If there’s a sad montage where someone dies, you’re not going to hear a song with lyrics about someone literally dying. The music supervisor will want a song […]