Sometimes the saying, “everything happens for a reason” helps us justify the confusion that we all experience in life. In Certainly So’s latest single, “Lucid”, the band explores this introspective concept. Driven by Tanner Gray’s bittersweet vocals and a gorgeous string arrangement, the song slowly builds in an acoustic 6/8 feel reminiscent of Mazzy Star’s “Fade Into You” until it hits the final third where it explodes into a driving rock finale. Hailing from Birmingham and Nashville, this self described “post-angst” band was formed in 2010 by the joining of longtime friends who have been collectively refining their classic inspired indie rock sound for the past decade.
EMM’s latest single, “Kool Aid” encourages listeners to let go of all inhibitions, knock back whatever helps ease the pain and dance the night away. The energetic synth pop track features EMM’s signature powerhouse vocals over a bouncy 80’s retro beat and pulsating synths. This uptempo party driven track is a decidedly different musical direction for EMM, who typically writes darker epic Alt. Pop anthems. Ever constant is her attention to detail when it comes to syncability, something she does masterfully across her whole catalog. EMM is an L.A. based artist, songwriter, producer and classically-trained multi-instrumentalist. Pairing her exceptional talent with her vision, drive and business mindset, EMM has built an extensive music catalog with millions of streams across platforms as well as a massive six-figure following on TikTok. Her past sync placements include “Lucifer”, “Good Trouble”, “The L Word: Generation Q”, “Katy Keene” and video content for the successful […]